Optimizing your site’s page speed performance is one of the most important things you can do if you want it to rank well in search results. You can improve your website’s page speed in several ways, but here are some tips based on my experience that will help you get started.
Cache and Compress Images
Suppose you must familiarize yourself with the terms cache and compress. Caching is the process of saving a copy of an image (and other files) on your server so that it doesn’t need to be downloaded again every time someone visits your website. Compressing images reduces their size by removing unnecessary information from them and reduces their resolution so that they take up less space on your server. Caching and compressing are both ways of optimizing your website’s page speed.
These processes help improve page speed by reducing the amount of data being transferred over the network, which improves load times for visitors who have slower connections (like 3G). They also ensure all images are served in the correct format based on their dimensions–for example, if an image was originally uploaded at 1000px comprehensive but needs scaling down to 300px for display purposes, then this would happen when using either option above!
This is especially useful if you run an e-commerce site where visitors might see different products at different times or if you have a lot of dynamic content on your website (e.g., news articles). You’ll want to ensure that any changes made by developers aren’t reflected until after their expiration date has passed so that users don’t get served old versions of HTML pages when they refresh their browser window or load new pages from within their session history.
Reduce the Number of HTTP Requests
Many other tools are available if you want more options or need something that does more than just minifying code (such as concatenating files together). WP Fastest Cache is an excellent tool for doing this quickly and easily, but there are others out there.
Optimize Your Images by Resizing, Compressing, and Changing Their File Format
The best file format for images depends on the image. If you have many colors and details, PNG is the ideal choice. However, JPEG is better if you’re uploading photos or other images that contain many colors, but don’t need much detail (like cartoons). GIFs are best used for animations since they support 256 colors and 8-bit transparency channels.
Before saving your image in another format, it still needs to be optimized! Many cameras store photos at their highest quality setting by default, which makes them huge files–and these large files can slow down your website even more than an unoptimized one would because more data is being transferred from the server to your browser every time someone views them on their phone or tablet.
The takeaway from this article is that you can improve page speed for your WordPress website by using a caching plugin and optimizing images.
If you follow these tips and make sure your WordPress website is optimized, you can expect to improve your page speed significantly. This will help with SEO and increase user engagement and conversion rates. If you need help improving the page speed on your WordPress website, contact me.